McCaig and Griffin is a property management company with stunning lakeside lots on Lake Logan Martin! We worked with them to redesign their branding as they shifted into a new vision and partnership for their company. Our goal with this design was to create something elegant that could be a symbol and a logo in one. It also needed to feel powerful, high end and very elegant. This company has a lot of roots in their city and so it was important that the branding feel like an accurate representation for the legacy of the company over the years. Because the lake is such a huge component of the lifestyle of McCaig and Griffin, we decided to implement a color palette that felt calm and soothing, but also represented the waterfront lifestyle they represent.
Here’s a look at this property management company’s branding project:
Ready to be laying on a dock soaking up some sun? We are, too! We absolutely loved working on this branding package!
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